Zong and Hasan Raheem pair up for an exciting dance challenge on YouTube Shorts
ISLAMABAD – 20th September 2022: Are you ready to move and groove? Zong 4G gives you the perfect opportunity to show off your dance talents to the whole country.
Zong’s new YouTube Shorts challenge featuring Hasan Raheem is making waves across the nation. In collaboration with YouTube, the digital connectivity partner of millions of Pakistanis is inviting everyone to show off their dance abilities using YouTube’s unique short video format.
The challenge, on the verge of becoming a viral sensation, has already been picked up by a variety of influencers. Inspired by them and enthusiastic about receiving a shout-out from Hasan, an army of fans and admirers have also flocked over to YouTube Shorts to take part in the virtual event.
Combining forces with Hasan Raheem was inevitable for Zong. Popular for his distinct singing and dancing style, the youthful artist truly embodies Zong's tagline "Let's Get Digital." The TVC, for an unbeatable YouTube offer, is not only a visual treat to the eyes but also deviates from the usual boring jingle structure adopted by most brands, instead incorporating all the unique elements of the singer’s musical identity that fans have come to know.
Anyone can take part in the challenge by posting a video of themselves dancing to the TVC's tune with the hashtags #ZongShorts, #HassanZongChallenge, #DigitalHoJao, #LetsGetDigital, and #Zong4G. In return, they will get once-in-a-lifetime chance to engage with the young superstar. To learn more about how you can participate, visit Zong’s website.
The dance challenge is a unique approach, along with a traditional TVC, to promote Zong’s new YouTube offer which allows customers to use the video streaming platform at an unbeatable rate of just Rs. 2 an hour for a full day. What’s more exciting is that customers can subscribe to this offer for upto 2 times in a single day for the whole month!
Always a pioneer in the telecommunications industry, Zong has become the first brand to collaborate with YouTube, the largest video viewing platform in the world. For the 73% of online Pakistanis, who regularly use YouTube, the industry leading network is changing the game by bringing the most affordable solution to use the beloved application, once again solidifying its position as people-centric and digitally transformative brand.
Feel your body moving already? Head over to YouTube Shorts to take part in the challenge.